My New Toys

Audrey Fans Dancing into Gap Stores

    Audrey Hepburn may have window shopped at Tiffany’s, but the Gap says that her fans have been lured inside its own stores, as the style icon’s new ad campaign fills shop windows and television screens this fall.     On Thursday, Gap Inc. cited its Audrey Hepburn skinny black jeans television and print campaign as “supporting improved store traffic in September” that contributed to a less–than-expected overall same-store sales decline of 3 percent.

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